About US
Welcome to The EZT!
The EZT serves up fresh takes on lifestyle and money—think smart shopping tips, everyday hacks, and savvy ways to stretch a dollar—while keeping one foot in the past with nostalgia and history pieces that make you smile and say, “I remember that!” Our stories, galleries, and articles blend practical advice with engaging throwbacks, mixing solid research and personal insights so every read feels useful, relatable, and fun. Dive in, explore, and find inspiration for both your present—and your fond memories of yesterday.
Editorial Masthead
Editor in chief – Sagi Brakha
Managing editor – Jodi Creswick
Contributors
Maya Chen
Mateo Santos
Pauline Garcia
Ariel L.
The EZT (By Kreese Media, kreese-media.com)
Founder/CEO – Sagi Brakha [email protected]
Mailing address: 114 Yigal Alon St, Tel Aviv, Israel, 6744320
For any suggestions, corrections or general topics, please contact us.
News desk Email: [email protected]
Editorial Standards
Our Purpose
We are committed to delivering accurate, fair, and engaging content to our readers. Our goal is to inform and inspire while upholding the highest values of honesty, transparency, and accountability in all our journalistic endeavors.
Commitment to Accuracy and Fairness
Our editorial team meticulously verifies all information before publication. We rely on credible sources and strive to represent a diverse range of perspectives fairly and impartially.
Independence and Ethical Conduct
We maintain strict independence to ensure our journalistic integrity is never compromised . We do not accept gifts or payments that could influence our reporting. We may earn revenue by showing ads on some of our pages and may also be using affiliate links. If a product is purchased via one of our links we may be receiving a commission. Under no circumstances does this impact our editorial content.
Our writers
We are a small team working together from around the globe. The digital nomad era makes it easy for us to better experience the world and enrich our knowledge, growing and sharing what we gather. We do not work with guest writers nor do we pay for any piece of content that you may find in this website.
Transparency
We are transparent about our sources and editorial processes, promptly correcting any errors. Sponsored or paid content will be clearly marked to ensure our readers are fully informed.
Respect for Privacy and Sensitivity
We prioritize the privacy of individuals and handle sensitive topics with care, avoiding unnecessary harm or sensationalism.
Editorial Integrity and Process
Our editorial content is developed independently of any advertising interests. From concept to publication, we maintain a transparent process and regularly review our strategies to enhance content quality.
Engaging with Our Community
We value your feedback and aim to foster a strong, interactive community. We welcome comments and inquiries, striving to maintain a respectful and inclusive environment for all readers.
Diversity and Inclusivity
We are dedicated to showcasing a wide range of voices and perspectives. We use inclusive language and imagery to avoid reinforcing stereotypes or biases.
Responsible Social Media Use
Our social media channels are used to promote content and engage with our audience. We distinguish between personal and professional use and ensure that all information shared is verified and trustworthy.
Legal Compliance
We adhere to all relevant local, national, and international laws, including those concerning defamation, libel, and copyright. We consult legal professionals when necessary to ensure full compliance.
Policy Review and Updates
We regularly review and update our policies to reflect evolving journalistic standards and the changing needs of our audience.
Acknowledgment
All members of our team are expected to understand and follow these guidelines. Violations may result in disciplinary actions, including termination.
AI Policy
Introduction
At The EZT, we embrace innovative technologies like artificial intelligence (AI) to enhance our content creation process and improve user experience. This policy outlines our responsible use of AI, ensuring it aligns with our commitment to accuracy, integrity, and ethical standards.
Purpose of AI Use
We utilize AI tools to support our journalism efforts, including content assistance, data analysis, and audience engagement. Our aim is to use AI to enhance the quality and relevance of our content while maintaining our editorial standards.
Principles of AI Use
1. Transparency
- We clearly disclose when a piece of content is written or significantly assisted by AI.
- We are open about the AI technologies we use, including their purposes and limitations.
2. Accuracy and Reliability
- All AI-generated content is subjected to rigorous verification and monitoring protocols.
- We cross-check information with credible sources and promptly correct any identified errors.
3. Ethical Standards
- Our AI applications adhere to strict ethical guidelines to prevent the spread of misinformation or bias.
- Regular audits are conducted to assess the impact of AI on content quality and fairness.
4. Editorial Integrity
- Human editorial judgment is paramount; AI tools are used to support, not replace, our editorial decisions.
- We maintain a clear distinction between human-generated and AI-assisted content.
5. Privacy and Data Protection
- AI systems are designed with strict adherence to data privacy laws and regulations.
- We handle all personal data with the utmost care and confidentiality.
6. Bias and Fairness
- We regularly review our AI systems to identify and mitigate any biases.
- Efforts are made to ensure AI-assisted content reflects diverse perspectives and avoids reinforcing stereotypes.
7. Audience Engagement
- We encourage feedback on AI-assisted content and address any concerns from our audience.
- AI is used to enhance, not replace, human interaction with our readers.
8. Compliance and Legal Standards
- We comply with all relevant laws and regulations concerning AI use.
- Legal counsel is sought when implementing or updating AI technologies to ensure compliance.
Training and Oversight
We provide training to our staff on the ethical use of AI and its integration into our processes. An oversight committee monitors adherence to this policy and addresses any emerging issues.
Review and Updates
This AI policy is reviewed periodically and updated to reflect technological advancements and evolving industry practices.
Acknowledgment
All team members are expected to adhere to this AI policy. Violations may result in disciplinary action.
Contact Information
For questions or concerns about our AI policy, please contact us at [email protected].
By adhering to these guidelines, The EZT aims to responsibly leverage AI technology to enhance our content while upholding the highest standards of integrity and transparency.
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